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Various Watches for Different Lifestyles

10:02 PM |

Time is important. For people on the go, owning a watch is of extreme importance. The need to be on time is the way of life on this fast-paced earth. Watches come in all shapes and forms. All functioning the way it should, telling you the time. Since you are going to look at your watch several times a day, you might as well be looking at something appealing, nice, and attractive. Watches are necessities as well as accessories. Which watch should you pick and for what purpose?

1. Sports

In sports, watches are important as it shows you how fast you are traveling. There are specialty watches for flying, running, racing and the like. These watches are mostly digital and can double up as a stopwatch. They are usually durable and could withstand air pressure and shock. Some watches can measure speed over time. It has navigational bezels for this purpose. Other watches can even store lap time. Usually these watches are big and bulky. Sport watches should be tough enough, not to mention, very sporty looking.

2. Work

It is best to select watches that have clear dials and a second hand. Some watches have built-in timers or alarms in it, which will remind you of your deadlines and your appointments. Select the one that has a day and date as well, so you need not check your planner for that. Work watches are the ones commonly used compared to the other type of watches. It would be best to select one with a good metal bracelet; it is more durable than the leather ones. Leather bracelets will wear out over time as perfume, perspiration, and water damage them.

3. Home and Leisure

If you are just lying and relaxing around the house, time isn't all that important. You can use those light-weight watches with leather bands or plastic wrist bands. This way, you won't worry about it being scratched or wet as you go around your daily household routine. For home use, select the simplest ones.

4. Formal nights

Watches should go with your dress attire during party nights or social functions. You can show off your luxury watch during such occasions. Watches that are studded with diamond and gems give a hint of elegance. Usually, these watches are thin, since they worn under the sleeves. Use the one that matches the color of your attire. Black is the most formal color and leather bracelets are advisable too.

5. Casual

If you're going to a mall or to a picnic, you can wear those trendy watches from fashion brand designers. These trendy watches are usually unique in style, color, and band material. It goes well with your casual look. When shopping for a casual watch, keep in mind, it's time to create a fashion statement with your watch!

Another important thing to consider is the movement of the watch. Movement determines the accuracy of the watch. You can select automatic or kinetic watch, so you need not replace batteries at all. But a quartz watch offers accuracy. It will not stop as long as the batteries are good. Choosing the right watch does matter. This ensures getting the utmost form and function out of it. Take into account the brand of the watch also. By doing so, you'll be able to select the right style within your price range.

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All About Ethical Fashion: The Booming One!

10:01 PM |

Ethical fashion involves taking into consideration the various people behind the clothes we wear and the environment. Ethical fashion can be defined as the product resulting from the hard work of fairly paid and considered workers. It is made from sustainable and affordable fabrics like organic cotton and by using traditional techniques like vegetable dyes, low impact fiver reactive dyes, thus proving to be on the healthy basis as the product for the farmer as well as the worker and finally for the wearer.

The clothing industry is complex and all the clothes we wear have a story behind them. All the steps involved in the production of these trendy clothes affect the people working to grow cotton, to weave the fabric and make them. They also effect the environment that we live in. In today's climatic conditions, there is a clear view taken up towards both organic as well as environment friendly clothing lines. This ethical fashion industry is really booming up. With the real rise in environmental fashion, you can find anything in the organic products section starting from right from the eco-jeans to anything like wooden lingerie.

Apart from clothing, the fashion accessories have adopted the same trend with things like high heels, totes which are eco-friendly, purses and lot more. Whilst many want to make a personal impact with regard to this issue, there are chances that the female population might move away considering it to be ugly, stiff, expensive, uncomfortable or for any other reasons. Today, eco-friendly products are made available without any compromise for the quality as well as the style. They keep changing with the new trend arriving in town. This is corroborated by the fact that Levi's have brought out the new Eco-jeans which are seemed to be emblazoned along with the alphabet "E" placed on the right leg on the bottom line, which is itself an eco-status symbol.

Another query which prevailed years back was the unawareness in buying fashion forward organic clothing. London fashion has stepped forward to promote organic ethical clothing. Retailers including Marks and Spencer's, Top Shop, Zara, Next, European fashion chain and the USA's Banana Republic are all specializing in "going green".

The use of organic materials in designing has become a second nature to the designers everywhere as they are focused on saving this earth and also providing quality products to the consumers. Many companies are trying to produce clothes in a way which benefits people and does not damage the environment. Recycling and customization are also being adopted by companies. Customers should make an effort to use clothes that have organic standards ad Fair trade standards, which make sure that the workers are paid a fair wage.

One of the main driving forces of ethical fashion boom is public awareness. The present trend states that the people are becoming more concerned about the quantity rather than the quality. At the same time, you can also find many of the designers who represent their skill by producing exclusive designer wears with exceptional fabrics. It is not necessary that we should be non-environment friendly to be on the glamour side of view. Let us be a part of the movement which rids the world of unethical clothing, helping to stamp out sweat shops exploitation and child labor in the clothing industry. Think healthy, wear healthy, live healthy. Make a positive choice -Live green.

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Designer Leather Handbags: The Ultimate Accessory

10:01 PM |

We all want to look stylish and sophisticated. Everybody wants to have an admirable personality and be applauded by the people around for her/his wonderful fashion sense and taste. In the present times when there is immense fashion consciousness, appearances play a vital role in determining our impact on the other people. We ought to look impressive and appealing in order to survive in this highly exhibitive world. When there is so much emphasis laid on the looks and style then it is important to keep ourselves equipped with the most outstanding and stylish fashion accessories. Designer Leather handbags are one of the most impressive and sophisticated accessories that are considered as true hallmark of style and elegance.

Designer leather handbag is one of the major accessories of today's fashion world. A Designer Leather Handbag is undoubtedly a highly coveted accessory these days. Trendy bags are used both by the ladies and the teens to complete today's crazy fashion beauty concept. Fashion hand bags work brilliantly with both the formal and casual dresses and for every occasion. Ladies fashion bags are available in innumerable styles and design that is bound to suit the distinct taste of the buyers.

No other fashion accessory offers as much value for your money than the designer leather handbag. Leather handbag is a fashion statement that holds the key to every woman's daily necessities. The handbag is an essential building block of a complete, well-built wardrobe. Every handbag has multiple uses, in both fashion for its appearance and functionality for holding a woman's necessities. There are many aspects that need to be addressed while selecting the ultimate handbag. The selection of fashion handbags include bright colored casual bags, to hand bags that are really fantastic for holidays and multi-pocket shoulder bags in gorgeous shades. A unique look is given to each fashion bag by mix and matching materials to metal latches, padlocks and heavy-duty chain straps etc.

The world of fashion has an important role in society, allowing individuals to use its elements to develop and define themselves. The designer leather handbag plays its part as the ultimate fashion accessory by presenting a particular image of one's self to the world. Just as the selection of a particular handbag allows the individual to define themselves, the shape and structure of the handbag is another piece to fitting the proportions of each woman's body. It is necessary for the woman to know and understand her own body's proportion as this will be the basis to begin to determine which handbag selection would be best.

The designer leather handbags are ideal for a college going teenagers who want to look stylish & trendy and even a highly efficient professional woman who should look extremely sophisticated and niche. The handbags can be used to store various important documents or the makeup accessories depending upon the nature of the needs of the user. These bags have ruled the fashion world with their impeccable looks, no other material like jute, plastic, rayon or cloth can replace the magic and grandeur of the leather bags. They look immensely stylish and classy. You can create great impression with the stylish designer leather handbags and win hearts of the people around you.

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Stylish Mens Suits and Fashion

10:00 PM |

The preference on clothes and dressing up has been changing season after season. Fashion has earned an increasing influence in the modern society that clothing and dress up largely depends on what is trendy and stylish as dictated by designers. However, along with the changes in the modern fashion, men's suits have gone out of favor as an outfit of daily wear but rather, only reserved for special occasions. Yet, as dressing up becomes more experimental and creative, you can try out fashionable means of wearing suits. After all, suit coats are the most flexible in a man's closet. Learn what are the suits that you can fashionably wear and find which are the most comfortable for you.

100% Wool Charcoal Self Stripe Suit: This is a very fine charcoal self stripe suit which feature a stylish 2 button jacket. Being two-toned, this makes a very stylish lining and being made of wool, the suit is soft and durable. Another detail of this wool charcoal suit is having two side vents which helps one to move freely.

Summer Suit: The best color for summer suits are delightful shades like creams and olive. Since they can get dirt fast, find the kind of suit that is fully washable. One characteristic that you may find with it is being lightweight. Most often it is made of a mixture of polyester, wool and linen. Interior pockets, side vents, and three button cuff are some of the added features that you may prefer.

Shawl Collar Single Breasted Dinner Suit: Almost all important occasion is celebrated over dinner. It is therefore important that you have a dinner suit in your closet. A one-button single breasted dinner jacket can be the classic option that you can have. A fashionable type can have shawl collar, satin lapels, four- satin covered button on cuffs.

Classic White Tuxedo: The savoy style tuxedo is another option that you may prefer over dinner jackets. This flexible wardrobe is not only for cruises but also for special occasions. When choosing a white tuxedo, look for the natural white for a classy look than the brilliant white. Most often, the tuxedo are wool and polyester in fabric and have Teflon Fabric Protector.

Avalino Suit: This suit is a two-button semi fitted jacket with side vents and slant pockets. This single breasted jacket has a sophisticated style being semi fitted. Being made of wool and polyester, this suit has the crease recovery feature.

There are other suits of stylish designs that you can choose from. Mens suits can also be used for casual dressing up other than formal use. Aside from its functionality, you should consider comfort and affordability in choosing the suit that you want.

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Small Brands, Big Canvas

9:59 PM |

Driving a revival in the country's apparel business after a tough year is a slew of regional brands mushrooming in smaller cities and towns across the country that are now attracting the attention of private equity players. Brands such as Liverpool Retail India's Barcelona, Vir Retail's John Hill and Nahar Group's Cotton County that sell outfits at less than one-third the price of national brands are opening stores faster than the cautious national brands.

These brands operate in the Rs.150-600 price band, working on low margins and fast stock turnover. Their marketing efforts are mostly localised and they woo new consumers into the organised sector through discounted offers like 'buy one, get three'.

"National brands retail at a mark up of around three times, which is channelised into branding. We pass this on to the customer while retaining net margins of 8-10%," says Kailash Gupta, MD of Ahmedabad-based Liverpool Retail India. While national players focus on per-store profitability and saturate metros before targeting tier II and tier III cities, these regional brands bet on scale and dress up smaller cities with Westernised brand names.

"Several regional brands are challenging the might of big players within the value segment where a significant proportion of Indian demand exists. Many of them will soon grow into national players and capture share from established brands," says Baqar Naqvi, associate VP retail & consumer goods at Technopak.

Bangalore-based Indus Mandhana group's venture Vir Retail launched 50 John Hill stores for menswear and womens' wear in three months across small cities from Belgaum and Gulbarga in Karnataka to Bharuch and Baroda in Gujarat. Driven largely by the franchisee model, it is also working out a leaner store size to address specific labour pockets in the country.

Liverpool Retail's Barcelona digs deeper into rural India across towns such as Palampur and Mehsona. "Franchisees are also keen on partnering the discount model as the scale enables us to take back unsold stock and deploy it in markets where it would sell," said Sachin Sahni, Vice President of the Rs.200-crore Cotton County brand which has 600 stores. Nahar Group's Cotton County opted for the 'buy one, get three' model to tap into the mass market through an entry-level brand.

Now, many of these brands are looking to sell equity stakes to private equity companies and through public offers to raise money for further expansion. "There is significant private equity interest in them as they are multiplying presence with more rapid topline growth than others today," says Mr Naqvi.

The Rs.180-crore Liverpool Retail intends to raise Rs.50 crore through the PE route and has IPO plans for 2010. Cotton County will fund its plans with the Rs.120 crore it received from Sequoia Capital India last year. The rapid growth of Koutons Retail India on the national radar with 1, 400 outlets are reflective of the zeal of emerging players today. ESS AAY Fashion India's Allen Cooper and Lee Solly brands too have grown from cities such as Hissar and Sundernagar to Amritsar, Jamshedpur and even New Delhi.

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Global Luxury Market Foresees Recovery

9:58 PM |

A recent survey states that global millionaires have increased to 8.2 million. So, whats the market for luxury products?

''Luxury' is a broader segment than what anyone can define. It includes various products ranging from clothes, footwear, jewellery, watches, leather goods, and many others. Global luxury market is now undergoing rapid transformation. Industry analysts predict the market to grow and reach $2 trillion USD by 2010, of which US alone will constitute 50% of the worldwide market.

Luxury market is currently on the growth trajectory and is seeing a continuous exuberance. Many aspects contribute to the dynamism of the market. Changes in the income level of the people, increasing families with dual income, and transformations in the preferences, and life style of the consumers have attributed to this change. Strong polarizations of the buyers for specific products also influence the market. Individual, personalized, high-touch and a highly customized marketing satisfying the needs of the customers lure them to buy the products.

Luxury Apparels and Designer wears:

Global market for luxury apparels is seeing a growth of 15% per annum. This is higher comparatively over the growth of other apparels. Growth will be fuelled by various countries with growing economies whose consumption for luxury products outweigh salary and luxury options. EU and US will continue to set global trends.

Fashionable designer wears are no longer available only for celebrities. Fashion trends are now global due to the awareness created by media, and globalization, moving beyond class and social status. The segment is benefited by increase in disposable incomes, postponement of marriage, and growing number of individual families with dual income. Even people who are not from the creamer sections of the society will try to have a couple of signature luxury apparels in their wardrobes.

Key Players of the Luxury Segment:

Luxury brand owners are actively gearing up to meet the challenges of the ongoing recession, and the competition for the coming year. Middle East sees good potential for luxury products with a predicted growth rate of 2%. Giorgio Armani and Gucci are the most desirable brands followed by Versace, and Christian Dior. Polo Ralph, Coach, Louis Vuitton, Couture, and Tiffany & Co, are a few more prominent brands in the market. Brands are reassessing their market strategies to take tackle the down turn and come out even stronger than before.

However growth prospects the industry sees, still, the industry is not an unmixed blessing. The impact of global turmoil, the pangs of financial crisis has affected the luxury market as well. High operational costs and intense competition due to globalization pose a real threat to the luxury retailers. To ride the tide, brands cut their overhead costs, while retailers are investing in the products of customers choice with a hope of recovery.

Worldwide market for luxury items is expected to reach a prominent position in the global arena, and is further anticipated to remain so, as affluent customers have enough money, and time to indulge themselves in opulence.

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Scarves-2009 Fall-Winter Fashion Scarves

9:58 PM |

The fall/winter seasons are coming and it is time for fashion scarves. As a beautiful accessory, scarves provide both warm-keeping and fashion functions. That is why women love scarves so much.

In the current market, there are not only traditional long shape scarves, but also thicker super long style and also elegant shawl style scarves. Each scarf has its own style and fashion feature. The most important part is that scarves add more lively and amusing to your winter fashion. You have no more scare for the boring winter days any more with the fashion scarves.

The long size scarves are always a favorite for European. They are happy to wear a warm scarf around their necks layer upon layer. Besides warmth, it can also bring you a childish interest. This kind of scarf looks beautiful if go with a sweater. However, fur coats or sweaters with complex patterns are not good choices for those scarves. If that, you look cumbersomely dressed.

The elegant shawl style scarves exhibit women femininity and elegance. Those scarves can be easily transformed with many patterns. You can either simply wear around your neck or just casually cross in the front. Both ways make you unique. Also, a unique pin could add more charming for you. Among the clothing you could pick, skirt dresses are absolutely perfect choices.

The slender long scarves are one of the most traditional style and also the easiest matching model. You can just randomly wrap around your neck and see how great you can be. From the matched dress, both light and deep colors work fabulously. There are tons of ways to wear slender long scarves. For example, a necktie knot is a great choice for scarf tying. It is the same as necktie tying. If you don't know how to do that, ask your husband or your male friends.

Another important scarf style is square scarves in the scarf family. By size, the square scarves can be divided into two classifications: small square scarves and big square scarves. The scarf materials cover a wide range including wool, cotton, polyester, silk, and more. The detailed classification also includes whether scarves have embellishment or whether they have tassels. It has many ways to wear your square scarves, such as head wear or down triangle. More and more people like square scarves and even men are very cool with square scarves.

After you find your favorite scarves, another question is how to wear scarves. Actually the answer could be infinite. How to wear your scarves depends on the following factors: your matched dress, occasion, scarf texture, scarf shape, and more. The appropriate way is to know the basic skill to tie scarves first, such as how to fold scarves and some basic knot guide. You can find the tying instruction online with a video or photo guide or articles. Pick an appropriate way for yourself and experiment until you have a perfect match. Remember, you are your own fashion host. Popularity is not always for everyone and you should find your own fashion choice. As long as it matches well, you will win compliments from your family and your friends.

There are no standard code for fashion scarves on how to select scarves and how to wear scarves. Just check out your favorite scarves and play with them. You will find a right way for yourself and show your fashion favor with your own feature.

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Prom Dresses 2011 - Making Your Own Style Statement for the Upcoming Prom Season

9:55 PM |


Every new season delivers its own unique style. You should be conscious of some of the hot styles to make your own style statement for the forthcoming prom season 2011. But most prom dresses remain in style for a long period of time, with a few small changes. Deciding on a color also makes a superb difference in your appearance. You can choose a color combination of black and white that will suit both, younger and full-grown, women.

There are several style patterns which you can follow and bring your own taste to make it appear unique. Long prom dresses, short prom dresses, prom dresses beads, multi-print style dress can be surely a show-stopper. If you want simplicity in your prom dress, select the foil chiffon prom dress. Faviana Style: 6564 is a celebrity dress. It's an elegant gown, beaded chiffon with ruffle back detail and rhinestone straps. The dress is suggestively sexy.

Yet, fashion experts comprising the panel all appear to be promoting the most sexy short prom dress styles for 2011. Straying clear of the common, traditional prom design, short and sexy prom dresses showcase elegant styles with a contemporary style. Discrediting antiquated perceptions of the past, shorter prom outfit nowadays is viewed as appropriate and entirely relevant outfit for prom fun. Shorter formal outfits offers a particular chic appeal that does really well within conventional gowns and usual long dresses.

Most of these brand new Hollywood-inspired styles are actually fantastic for today's modern woman. Although a number of short prom dress sorts take an edgy, ground-breaking look, some others present a whole new point of view on a few basic and authentic types. Whether or not you decide on a fairly simple, hot product or the supreme sexy outfit, you will find some of the top sexiest short prom dress styles of 2011. These important fashions have been repeating concepts in a few of the world's most envisioned catwalks and designer fashion shows.

The one-shoulder pattern has been popular in all sorts of outfits, from dressy shirts to evening gowns. This season, one-shoulder outfit is creating a fantastic appearance in proms. Starting from a sleeveless dress to a mid-length sleeve style to a long-sleeve attire, the eminent one-shoulder look can be embodied in a wide range of styles. La Femme Style: 14612 is a sexy and great dress. This one-shoulder dress features blossoms around the strap that continues over the shoulder to create a perfect back. Material gathers on entire dress and consists of a shape fitting yet comfortable light stretch knit fabric which can be found in black or white. Wearing this dress could make you look your very best.

The strapless outfit from a classic strapless neckline to a heart-shaped style, the strapless prom dress is one pattern that never goes out of style. Although typically women had been afraid to put on a dress that was short and strapless, a few of the sexiest short prom dresses for 2011 are actually strapless and that they absolutely find it irresistible. The key to putting on a strapless, shorter prom dress is to go with a dress that is just a few inches over the knee and that is not fixed all through the garment. Remember, a sexy prom look is attained by blending a classy style with just the right level of appeal.

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Cashmere Scarf: A Big Must-Have

9:54 PM |

Fashion has seen so many trends come and go. One minute we are aboard the bandwagon of wearing high-waist bottoms to wearing the latest items like bags, sunglasses and everything else that the fashion influencers can think of. However, one thing is for certain and that is that when it comes to accessories, cashmere scarf is probably one of the biggest must-haves that anyone could ever have.

A cashmere scarf is one of the most important tools of the fashion world because of its versatile ability to just be perfect and suitable with just about any outfit that you could think of. Not only that, cashmere scarves also have a timeless appeal that everyone can surely appreciate because it means not having to spend more than what is necessary when it comes to stocking up on scarves.

It comes in different colors. You can go from the plain basic ones to see you through days in the office or for more event-appropriate moments. Younger stylish women usually lean towards wearing those in bright and vibrant colors such as shocking pink, blue, yellow or even neon green. Some people who are feeling a bit more adventurous and daring, they go for crazy prints like the very popular and chic animal prints like the zebra stripes or the leopard's spots. Whatever you may choose to wear, you can be assured that you will always look oh so fabulous each and every single time you adorn yourself with one.

Another factor that makes cashmere scarves so important and almost as essential as the basics is its many practical uses. After all, it is not always just about the style. Dressing up is never just about the style alone. For one, scarves are used to make you feel warm and comfortable especially during the cold season. It can keep you from getting the chills when you are out on a hot date. With cashmere scarves, you can absolutely cover up and not feel uncomfortable in any situation. Of course, they are also really chic and if you are wearing one, you will definitely not feel underdressed or not as posh as others.

Compared to jackets or coats, a cashmere scarf is lightweight. It will not feel very much like a burden when you do decide to take it off during the middle of the day or of an event. You can simply untie it and fold it and put it aside without too much hassle. Some even can tie it as a cute add-on to their bags when talking about not so thick and big scarves. When you compare it to sweaters and cardigans, scarves are better because they are usually more stylish and attractive to look at as the former are more traditional and even too safe at times. When it comes down to it, cashmere scarves are your best bet to everything.

In fashion, one day you are in and the next day you are out. But one can absolutely be assured that a cashmere scarf is definitely one that will still be at the top of its game in years to c

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Various Options For Women’s Jackets

10:01 PM |

he choices for women’s jackets are numerous that we are spoiled for choices. When you walk into a shopping all, you will find jackets of different types, designs, styles and colors. For every occasion, women can really dress it up well with the jackets that compliment their style.

For those that are actively outdoors and love to go skiing and hiking, there is a whole range of jackets that are light and yet the protect the wearer from the elements of the nature. These women’s jackets are usually water resistant and the inners are made of polyester. For greater convenience, these jackets have a number of pockets and have zippers. Many of them also have Velcro cuffs for a tight fit and can be trimmed on the collars with fur. They also come with optional hoods that can be tucked under the collars and have a drawstring at the waist for the snug fit. These jackets are usually available for $80-$100.

Jackets are available in leather and suede

Women’s jackets in leather and suede are considered to be the best. Jackets can be made of croc and alligator leather, camel leather, sheep and cow leather, bison leather and many more. From the conservative black and tan, women’s jackets in leather can come in a number of colors too. They are available in both zips as well as buttons. The inners and the shell can be also made of polyester. Some of the available styles are biker jackets and the bomber jackets. Check for the washing instructions at the time of buying the jacket.

The long jackets and coats

Other styles of women’s jackets include the trench coat and the pea coat. They can be made from wool as well as cashmere. The collars can be trimmed by faux fur. They have a snug fit and give a great shape to the wearer. They are also available with funnel neck, elastic snap cuffs, on seam pockets and can be hooded too.

The long coats are extremely enduring during the long winter months. They give added warmth while making the wearer look elegant and chic. They are also available in cashmere and faux suede as well as leather. You can select from a huge range of colors. The color to wear this season is purple and mauve. The quilted ¾ length jacket is quite versatile and can be combined with a range of dresses and pants. The quilted versions of women’s jackets can be extremely warm. Further more they have insulation for added warmth.

Investment in good jackets makes them last for lifetime

Good women’s jackets start from $100. If you are looking for an investment in jackets, you will find that the jackets that costs $250 and above serves the purpose perfectly.

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1960's Men's Fashion-An Era of Diverse Trends and Non Conformity

9:30 PM |

In the 1960s, fashion really kicked off with the introduction to many new and diverse trends. You can easy determine trends from the early, middle and end of the decade. Traditional, conforming man's attire was lost due to social changes. Throughout the 60s, the focal point in fashion was the uprising of bright colors and tones. The changes in the fashion of this time were more so than any other time previous. This renaissance in fashion was influenced heavily by Italian designers and by the Modernist, Hippie and Edwardian styles of dress.

The British & the Modernist Movement

At the forefront of style in the 60s were the British. The modernist movement came about at the beginning of the era, allowing young men to push boundaries and make way for the many new trends that would follow. It was all about moving away from the 'lack of style' in the 50s and experimenting with psychedelic prints and gregarious patterns. No man wanted to be seen in dull and pale shades. No! It was time to add color and plenty of it, the brighter and more flamboyant the better. It wasn't uncommon to see frills and cravats on a man's shirt. Even neckties enjoyed their rebirth, from the skinny tie at the beginning of the 60s to the very wide ties in the Hippie age, all adorned with unusual prints, stripes and patterns.

The Mods versus the Rockers

If you lived the 60s, you were probably a Mod at one stage, and if you weren't, you were a Rocker. The two were notorious rivals. The Rockers were heavily into 50s rock-and roll, big bikes like the Harley Davidson, leather jackets and 'Elvis' greased back hairstyles. The Mods were classier, listening to British bands such as The Beatles. They preferred Vespers over Harleys and took their trends from respectable French and Italian clothes designers. Most commonly, tailored suits with slim shirts, pants and skinny ties slimmed down to just an inch. The Modernists also brought us the anorak, an item of clothing regarded as their trademark.

The Edwardian Movement

A bit further down the line, specifically the year of 1966, men embraced the Edwardian movement. Double-breasted suits in velvet were worn by men following icons such as Brian Jones of the Rolling Stones. These suits were accompanied with brocade waistcoats, shirts with frilled collars and longer hair as opposed to the previous shorter styles. All variations of colors, stripes and patterns were evident in this so-called 'dandified' look. The Nehru jacket also came about in this time and was popular with both men and women.

Hippies and an Even More Flamboyant Fashion

Towards the end of the decade, fashion became even crazier, people were not afraid to customize their clothing. Hippies were born and men became more in touch with their feminine side with long hair, polka dot neckties, paisley patterned shirts and florescent colors. Skinny became wide; for example, bell-bottomed trousers and ties returning to the 5" width. Nearly every item of clothing was tie-dyed or produced with floral prints, pop art and paisley patterns. Neckwear was commonly sold with the shirt together and designers continued to play with bold colors.

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